Lip Makeup · Private Label & OEM

Moisturizing And Maintenance Velvet Lip Tint

• Model LG24098
• MOQ from 6,000 pcs
• Samples 3–7 days
• For brands, retailers & distributors

Ready to adapt as private label or develop further as OEM/ODM for your brand. Magic Color (Jinhua Magic Color Cosmetic Co., Ltd.) is a color cosmetics OEM/ODM manufacturer in Jinhua, Zhejiang, China, founded in 2008 and supplying beauty brands, retailers and distributors worldwide.

Product details

If you're building a lip line for a brand that sells comfort as hard as it sells colour, LG24098 is a good place to start. It's a velvet lip tint with a matte mousse body — soft-focus on the lips, but never tight or chalky. The shoppers you win here are the ones who gave up on liquid mattes because they dried out. You get vivid payoff and a cushioned feel in the same swipe, and that pairing is what keeps a SKU moving.

Formula & finish

• Matte mousse texture that settles into a velvety, soft-focus finish with a dense, mud-like body
• Hydrating ingredients built into the base, so moisture stays with the colour
• High pigment load — a small amount lays down bold, saturated tone
• Glides on evenly and layers without patchiness or dragging
• Made to hold its shade through a long day of wear
• Comfortable and supple on the lips, with no dry, powdery after-feel

Why buyers pick it

Matte is a crowded shelf. What separates this tint is the texture story: it photographs as a true matte and wears like a balm. That gives your product pages, packaging and creator seeding an easy hook — the swatch does most of the selling. Retail buyers tend to like it because a single SKU serves both the bold-colour shopper and the "my lips are always dry" shopper, so you don't split facings between two formulas. Long wear is the design intent of the formula; if your market needs tested wear-time claims, tell us at brief stage and we'll be straight with you about what can be substantiated. Third-party reports from SGS, Intertek or CTI are available per batch on request, and every raw material ships with a COA.

Make it yours

This is a private label tint, so the formula and the pack are yours to shape. We work from 500+ mature formulas and produce 600+ new development samples a year, so you're not starting from zero. Shades can be matched to your Pantone references within ±2 ΔE, and formula development runs on a 14-day cycle — 7 days if you're in a hurry. Packaging is where the brand shows up: silk-screen, embossing, electroplating, 3D printing or a fully custom shell. Basic models start at 6,000 pcs; special processes and custom component shells at 12,000 pcs, with price breaks at 12k, 30k, 50k and 100k. Samples land in 3–7 days, free, with you covering freight and two free revisions. Production takes 45 days (30 express), filling happens in Class 100,000 GMPC cleanrooms to ±0.1 g, and formulas can be built to EU 1223/2009, REACH, US FDA and MoCRA, GSO 1943/2021, ASEAN or UK requirements. Shelf life is 3 years unopened, 12 months after opening.

Good fit for

• Colour brands adding a matte liquid lip to an existing range
• Skincare-led brands that want a hydrating tint rather than a drying matte
• Retail buyers who need one SKU covering two shopper types
• Gift sets and subscription boxes looking for a low-risk hero item
• Markets that need EU, US or ASEAN compliance paperwork up front

Customise it for your brand

• Shade matching to Pantone references within ±2 ΔE, confirmed on pre-production samples
• Formula tweaks: finish, scent, flavour, claims and market compliance
• Packaging: component shape and colour, logo, offset or silk-screen print, hot-stamping, UV, 3D print or embossing
• Single units, sets, display boxes or gift boxes with compliant labels
• Free samples (you pay freight) with two free revisions

MOQ & lead times